In this episode, Dean Guida interviews Dan Goodstein, President of IRPA AI, about helping startups and SMEs scale by bridging technology and sales. Dan shares strategies for simplifying complex tech into customer-focused messaging, leveraging AI for automated, multi-channel outreach, and the importance of authenticity in marketing. They discuss challenges in data quality, the evolving role of AI in sales, and building trust with clients.
In this episode, host Dean converses with John Karsant, founder and CEO of LevelUp Leads, a sales development and appointment-setting agency. They explore John's background, the innovative use of AI in outbound sales, and the challenges of lead generation. John emphasizes the importance of real-time feedback, adaptability, and data-driven decision-making.